Quadrant has recently acquired the advertising account of HFCL Infotel and Smart Digivision. HFCL Infotel offers fixed line telephony, mobile telephony, broadband services, customised data services and value added services through its two brands: Connect, for fixed landline and broadband, and Ping for its mobile services. Smart Digivision offers iPTV through its brand MyWay.
Quadrant will devise advertising and communication strategies for HFCL Infotel and Smart Digivision, both in mass as well as new media such as the Internet and mobiles. |